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Admission Alerts

Wednesday, July 01, 2015

Postgraduate Program in Marketing Management
Les Roches Marbella International School of Hotel Management, will be launching a new postgraduate program in Marketing Management for Luxury Tourism in October 2015. This program answers the industry demand for highly specialized professionals for the luxury market segment, which is increasingly becoming more relevant around the world.

The new Marketing Management for Luxury Tourism postgraduate program lasts from nine to 12 months, and includes an academic semester at the Les Roches Marbella campus, three months of off-campus case study development, and a three-month internship in the industry. The internship includes an online program about professional development.

This postgraduate program is designed to provide professionals an understanding of the impact of new technologies and trends to equip them to lead marketing projects and strategies in the dynamic global tourism environment. It focuses on the specific competences and knowledge aimed at high-class segments, exclusive services, premium products, and reputable brands. Candidates are tourism industry marketing directors, managers, and graduate students from any other specialty who would like to develop a career in marketing within the tourism industry.

For more information, please visit the Les Roches Marbella website www.lesroches.es.

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