UBM India launched the 6th edition of its uniquely positioned Children, Baby and Maternity Expo India 2018 (CBME India) yesterday at the Bombay Convention and Exhibition Centre, Mumbai. The largest children, baby and maternity product business expo in India, the CBME India offers unrivalled business opportunity for local and global manufacturers and sellers of baby products to connect, network and conduct business.
“The global baby and maternity products market is expected to reach USD 121.0 billion by 2025, according to industry research. Formerly considered a niche market, the domestic baby, maternity and childcare products market in India has a broader mind share as well as a tremendous potential to grow. Yet, we observe a paucity of information and availability of novel products in this segment. It is here that unique initiatives like CBME India play a very important part to provide information and education as well as the inspiration to raise the bar for the children and maternity market,” said Yogesh Mudras, Managing Director, UBM India at the inauguration of CBME India 2018.
“The top trends informing this sector, as seen in the expo, are an increase in functional, ergonomic and eco-friendly designs, more co-branded products, such as those leveraging characters from children’s favourite TV show, and a greater attention to safety with the development of new safety related products,” he added.
The show brought together more than 450 major global and Indian brands, to showcase and launch an exhaustive spectrum of baby care products, toys, baby food, organic clothing, nutraceuticals, ergonomic furniture etc.
This year, the trade fair saw enthusiastic participation from countries such as China, Canada, Korea; Singapore; Russia; Saudi Arabia; UK, USA, Vietnam, and Thailand. This influx is bound to provide Indian manufacturers with insights into the latest trends and technology, according to industry observers. Significantly, the event is well-supported by key associations such as Licensing Industry Merchandisers Association (LIMA), Indian Importers Chamber of Commerce and Industry (IICCI) and All India Association of Industries (AIAI).