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Here's the thing: No one gets famous, not really famous, for becoming a beauty queen. There're tons of PYTs out there; it's what you do after the crown that matters. And 'after' is largely defined as Bollywood. Don't believe us? Okay, quick, name us one beauty queen who hasn't gone into Bollywood. We rest our case.

There was a time, in those dreary days before the economy opened up, that a victory at an international beauty pageant was a Big Deal for national pride and all that. And we had a spate of them after the late 90s - Aishwarya Rai, Sushmita Sen, Priyanka Chopra, Lara Dutta, Dia Mirza... but after that the roll call became a blur, they all ended up in Bollywood, and now no one cares any more. Except the film producers forever on the lookout for a new face.


 

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