If you love blogging about every, little detail of your life, this contest by Swarovski is going to interest you. With participants from Mumbai, Delhi and Bengaluru, the competition will see bloggers fight a style battle. What’s in it for the winner? Well, the blogger who ranks first across the three cities, will win an all-expenses-paid, three-day trip to Paris, where he/ she can revel in breathtaking beauty at the Swarovski Atelier.
Apart from this, the winner will also get a chance to interact with Swarovski’s worldwide creative director, Nathalie Colin, at her personal design studio, interview her for their blog, get a preview of Paris Fashion Week Spring Summer 2015 as well as the Swarovski jewellery defile collection and be profiled on Nathalie’s personal style blog, Wink. The winner will also get a chance to be present for Swarovski style events in India after the trip. They will also be felicitated with a digital mentorship by POPxo.
After registering with Swarovski through their Facebook page, a list of short-listed bloggers will be invited to participate in the next round — which is where their actual styling skills will be tested, through challenges designed specially to judge their sense of style.
The winner will be decided through public voting and a panel comprising of esteemed personalities from the fashion industry.
Nathalie Colin, creative director at Swarovski tells us, “Jewellery is the perfect fashion accessory, meant to emphasise a personality, finish a look and twist the simplest outfit in a versatile way, adding a subtle glimmer or high-impact sparkle. This contest gives you the chance to let the fashionista in you shine.”ontact www.swarovski.com