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Being A Good Sport

Friday, April 04, 2014

The newly launched sports section on popular shopping site, Amazon.in, promises to impress all sports lovers. Radhika finds out whether they keep their word

Amazon.in’s recently launched sports section is keen to sweep all sports lovers and activity junkies off their feet. It's a one-stop-shop, with a variety of equipment for all those who love sports and exercise. It currently houses 8,500 products that cater to sports such as cricket, badminton, hiking, cycling and football. Apart from the great variety, it also houses a wide range of Indian and international brands to select from, including Slazenger, Yonex, Cosco, SG, Puma, Coleman, Adidas, Stag and Wilson.

For indoor gym enthusiasts, the website offers gym balls (Rs 365), yoga mats (Rs 915), aerobic steppers (Rs 12,414) and slimming belts (Rs 494). For people who prefer to be outdoors, it has products for camping and hiking, such as camper's tool kits (Rs 997), mosquito head nets (Rs 225), compasses (Rs 376) and LED headlamps (Rs 1,100). Mountaineers and backpackers have Coleman's extensive camping gear and recreation products to pick from and there are also several fitness products from international brands such as Tunturi, Nivia, Victor X, and SKLZ.

Cricketers and footballers have an extensive range to select from and badminton lovers are spoilt for choice. Cricket enthusiasts can buy original English Willow bats (Rs 1,625) and the store boasts of the largest collection of badminton gear in India, which also includes an exclusive Yonex catalogue. The online store has created a special section for sports such as golf, cycling, swimming, tennis and table tennis. They have special golfing gear for men and women and for those who want to take up golf and can’t, due to a lack of space, can buy the Launch Pad Hitting Mat (Rs 2,639) and practice their drives and moves as well as play short games. The same provisions are made for cycling products. Apart from gender specific merchandise, the store also sells cycle maintenance tool kits (Rs 1,299), cycling helmets (Rs 685) and LED safety lights (Rs 499).

We like that the online store offers every buyer easy access, great prices and a wide selection of sports and fitness gear. It definitely delivers on its promise to cater to every need and not only satisfies sports enthusiasts but also encourages outdoor activities. It provides people with convenient shopping experience.

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