Apropos the film news feature titled 'Bhaag Milind Bhaag' in Afternoon DandC dated November 24, by Chaitanya Padukone. I wish to appreciate the enthusiasm and selfless drive of popular actor-model Milind Soman in spearheading India's biggest women's marathon 'Pinkathon' which will take place on December 18 in Mumbai. It's noble mission is also to promote 'breast cancer awareness' and women's health. Unfortunately, most Indian working women and home-makers give least priority to their health. Thanks to this campaign movement initiative taken by Soman, more and more 'empowered' women have started taking their health more seriously. This is evident, because over 10,000 women participate in Pinkathon in Mumbai every year and the numbers are rapidly increasing.
— Seema K.Shah, Nepean Sea Road