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Textbooks to become Kindle for PGDM students

Wednesday, July 19, 2017

In a grand plan, S. P. Jain Institute of Management and Research partners with Amazon to move MBA textbooks to Kindle e-readers. Participants of SPJIMR’s two year post graduate diploma in management (PGDM) will be given this provision. Each of them will be provided a Kindle e-reader preloaded with e-copies of books and other reading material that in the print form would weigh over 10 kilograms. This change is a part of a larger move towards going digital.

The change reflects the needs and aspirations of students who want to not only reduce the weight of a typical MBA backpack but also cut down on the use of paper and become more environment-friendly. Reading material and references are now accessible to students almost instantaneously, cutting down on wait time, physical distribution, and lost or misplaced copies. The e-readers also make notes taking and references easier and searchable.

“We are doing this for the student community and wanted a solution that would encourage reading and at the same time be cost effective and sustainable,” said Prof. Rajiv Agarwal, who led the project and worked with Amazon to deliver the e-readers and textbooks especially for SPJIMR.

Prof. Bindu Kulkarni, Associate Programme Head for PGDM and Head- Admissions for PGDM, said, “The idea of giving each and every PGDM participant a Kindle reader was to align their need and comfort with digital media. We have observed a generational shift in reading habits and we wanted to keep pace with the changing needs of this generation.”

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