Afternoon D & C Dedicated To Mumbai
Home > Business > 'RJio's new tariff plans to help boost ARPU, good for industry'

'RJio's new tariff plans to help boost ARPU, good for industry'

Thursday, July 13, 2017

Reliance Jio's new tariff plans are an effort to improve profitability and thus a positive for the telecom sector that has been hit badly due to aggressive play by the new entrant, says a report.

"After amassing over 120 million subscribers, RJio is now focusing on pushing up the Arpu (average revenue per user) to improve its profitability," rating agency Icra said yesterday. The agency said the plan revision done yesterday is a positive for the sector as it points to a lifting up in tariffs and upping Arpu. The new plans are "attractively priced" for the subscriber and will "keep competitive intensity for the industry elevated," it added.

For the first six months since its September 2016 launch, RJio services were free, which impacted the sector very adversely with telcos reporting losses or dip in profits. After the free voice and data offerings ended on March 31, it came out with its maiden paid-for plans with the one offering 1GB of free data per day for 84 days by paying Rs 309, which translated into an Arpu of Rs 96, being the most popular, Icra said.

"These plans were offered to consolidate the healthy subscriber base, which the company had amassed during its free offer period," it said.

COMMENTS
No Comments Posted
POST YOUR COMMENTS
Name:  
 
Email:    
Comments:
 
 
City news
Who is my Principal, ask 41 HSC students ...
Students appearing for HSC examinations are 'sand
In an interesting development, Sikhs in the city ...
We got married recently. I am 32 and my wife is 3
Dr. Rajan B. Bhonsle, M.D. (Bom)
Consulting Sex Therapist & Counsellor
Dr. (Mrs.) Minnu R. Bhonsle, Ph.D.
Consulting Psychotherapist & Counsellor
Astrology
Select Sun sign:
 
Aries (Mar 21 - Apr 20)
Aries (Mar 21 - Apr 20)You must learn to be discreet in matters of strategy and planning. The best of plans can be undone if spoken about prematurely. At home things are getting better but you should continue the efforts you have been putting in. Unwind with friends and relatives at a get-together this evening. The single may also come across someone interesting today.
- Advertising -
The Pantone Color of the Year is inspired by the
Founder and CEO of Zapyle, Rashi Menda, sits down
With the aim of helping women and children lead a
Read More